Cable company Cox Communications (Etilities Forum) announced today that it plans to have its own wireless network operational in 2009. Cox had previously shown interest in the market by investing more than $500 million in wireless licenses from the FCC. According to an article published by the Associated Press, the licenses that Cox purchased will allow them to provide coverage in Atlanta, New Orleans, San Diego, Omaha (Nebraska), Las Vegas, and much of Kansas and southern New Mexico. Roaming coverage would be provided outside those areas by Sprint.
With this move, Cox hopes to provide content to its customers across multiple platforms. The idea would be that you’d be able to use your cell phone to watch the TV stations that you’ve subscribed to in your cable plan, access saved content, or program your DVR remotely. Basically, it would allow you to take your content with you without the hassle of syncing your devices. You can think of it as a content cloud accessible anywhere.
Cox is well positioned to achieve this, with a strong fiber footprint in the areas it plans to service as well as previous experience with cellular technology development since it previously built an operated a cell network in Las Vegas and Southern California in the 1990s that was later sold to Sprint (Etilities Forum). We will definitely be monitoring their progress throughout this endeavour.
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